Manager, Creative Operations & Print + Digital Production
2020—Present
Lead creative operations and post-production for high-volume print and digital marketing across J.Crew and J.Crew Factory while managing a team of production artists. Oversee workflows from project kickoff through final delivery, partnering across Design, Photo, Retouching, Marketing, prepress partners, and international vendors to deliver high-quality work efficiently.
- Serve as an operational hub across Creative, Photo, Retouching, Marketing, Paid Media, PR, Legal, Development, Email, prepress partners, and other cross-functional teams—resolving blockers and keeping work on track through launch.
- Scaled print and digital delivery workflows to support 70%+ growth in annual asset volume from 2020–2025 by developing more efficient systems and resource practices to meet increasing creative demand.
- Anticipate production risks, resource constraints, approval timing, and downstream dependencies; surface issues early and communicate tradeoffs across teams and leadership before they affect delivery.
- Leverage generative AI for workflow automation, research, documentation, problem-solving, and rapid prototyping.
- Coordinate international retouching, in-house retouching, and prepress partners, aligning schedules, standards, feedback, approvals, and final handoffs across teams.
- Prepare and quality-check final production-ready assets across web, app, email, social, paid media, OOH, catalogs, retail signage, packaging, and other channel-specific deliverables.
- Manage and coach production artists while overseeing team priorities, workload, capacity, and resource allocation, shifting resources as business needs and production volume change while maintaining consistent production standards.
- Identify third-party branding and intellectual-property concerns in imagery and coordinate with Legal and creative partners to resolve issues before launch.
- Develop and improve workflows, SOPs, documentation, Figma libraries, templates, tracking systems, and centralized resources to improve consistency, visibility, and production efficiency.
Promoted through increasingly senior production roles, building deep expertise in high-volume creative workflows, asset delivery, retouching coordination, print and digital production, and cross-functional execution.